Important points
- Uncapped data plans bring back the true meaning of “unlimited” by eliminating those annoying data caps.
- Differentiating between capped and uncapped plans can impact download speeds during peak usage periods.
- Ultra Mobile, a T-Mobile-based MVNO, offers unlimited data, international calling, and a chance to win prizes.
It's been so long since “unlimited data plan” actually meant “capped data plan” that people have pretty much given up on even complaining about it. A T-Mobile-based prepaid MVNO you've probably never heard of is currently making headlines for its efforts to redefine what's already been redefined and eliminate onerous data caps for its contract-free user base. And to ensure that unlimited data actually makes sense, it's piggybacking on the nation's fastest carrier (via T-Mobile).
Uncapped vs Unlimited: What's the Difference?
Today, there is little difference. At some point, carriers and their MVNOs started calling “unlimited” something that continues to provide bandwidth, even if it slows down a bit after a pre-set cap is reached. This led to years of legitimate consumer backlash — for example, if your data is limited after downloading 1TB, it's clearly do not have Unlimited plan.
There are good reasons why we offer both capped and uncapped plans. The contention rate or level of network contention, or the number of connected devices compared to the amount of physical infrastructure, will affect everyone's actual download speeds. This is especially true during peak usage periods. In the past, when companies differentiated between the two, that fact made sense. The smaller MVNO supported by T-Mobile appears to have found a balance of subscribers and infrastructure that makes this benefit possible.
Ultra Mobile doesn't stop there. You can also call and text from the US to over 90 countries, use your phone as usual when in Mexico, and connect other devices to your phone's hotspot. The changes come after the company's parent company, Ka'ena Corp., was recently acquired by T-Mobile, America's fastest carrier, by a large margin.
The little-known MVNO is hoping to make a splash with this decision and will give 50 winners six months of an Ultra Unlimited plan and six months of their favorite streaming service. Purchase an Ultra Mobile plan or enter on the company's Instagram page or giveaway website to qualify.
Ultra Mobile Unlimited Plan
Ultra Mobile's new truly unlimited and uncapped plans start at just $49 per month.