Sega's Acquisition of Angry Birds Maker Rovio Helps Boost Profits 181.5%

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Sega’s acquisition of Rovio, the maker of Angry Birds, helped boost the company’s video game profits by 181.5 percent year-over-year.

According to the latest financial report, Sega's net sales of video games increased by 34 percent, resulting in a huge increase in profits.

This increase is attributed in part to the inclusion of Rovio, along with the release of Shin Megami Tensei V Vengeance in the last quarter.

Sonic x Shadow Generations is pure 2000s nostalgiaWatch on YouTube

Sega acquired Rovio last year for £625m, a deal completed last August. A year-on-year comparison for this quarter, therefore, is favourable.

Shin Megami Tensei V Vengeance released on June 14 for PC, PS5, PS4, Xbox Series X/S, and Xbox One, following its initial release on Switch in 2021. It sold 500,000 copies in its first three days of release worldwide.

Other successes include sales of older releases (“repeat titles” as Sega calls them) like Unicorn Overlord (released earlier this year) and the remaster of Persona 5 Royal.

Additionally, revenue from the Sonic movie and animation has been substantial.

The rest of the year looks set to be a good one for Sega as well, with the release of Atlus' next RPG, Metaphor: ReFantazio, on October 11th, Sonic x Shadow Generations on October 25th, and Football Manager 25 (currently with no exact release date).

The Sonic the Hedgehog 3 movie will also be released later this year, on December 20, which will likely lead to a further boost in box office receipts.

I tried Sonic x Shadow Generations earlier this year and enjoyed its heavy dose of nostalgia.

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